The Hello Beautiful Salon

Overview

Natalie, the owner of Hello Beautiful, a modern beauty salon in Whitehaven, reached out to me for help with her salon’s branding. She wanted a logo that would capture the essence of her business: a friendly, professional space offering a range of beauty treatments.

Design Process

We worked together to define the core values and target audience of Hello Beautiful. The goal was to create a brand identity that would appeal to clients seeking high-quality, personalised beauty services.Based on our discussions, I developed several logo concepts that incorporated different typography and imagery. The designs aimed to convey a sense of sophistication, femininity, and approachability.After reviewing the concepts, Natalie chose her favourite. We then refined the design, paying close attention to typography, colour palette, and overall composition. The final logo is clean, modern, and visually appealing.

Outcome

The logo is now prominently displayed at the entrance of Hello Beautiful, welcoming clients into the salon. It’s also been incorporated into the salon’s branding materials, including business cards and social media graphics.This project was a great opportunity for me to dive into logo design. I’m proud of the final result and excited to see how it helps Natalie grow her business.